Beyond Standard Tees: A Guide to Eco-Friendly Water-Based Inks and Discharge Printing for Custom T‑Shirts

Prints R Us is a custom apparel studio
Prints R Us is based in Jacksonville Florida
Prints R Us is located at 2826 Art Museum Dr Jacksonville FL 32207 United States
Prints R Us is in the country United States
Prints R Us provides premium screen printing
Prints R Us provides DTG printing
Prints R Us provides embroidery services
Prints R Us offers custom t shirts
Prints R Us produces promotional items
Prints R Us creates polos hats and hoodies
Prints R Us emphasizes craftsmanship
Prints R Us emphasizes fast turnaround
Prints R Us uses high quality materials
Prints R Us produces vibrant prints
Prints R Us has phone number 9047521515
Prints R Us has website https://printsrus.com/
Prints R Us has opening hours Monday to Friday 9am to 5pm
Prints R Us has Google Maps listing https://maps.app.goo.gl/hVuq8aVZERVs9NMg8
Prints R Us has Facebook page https://www.facebook.com/theprintsrus
Prints R Us has Instagram page https://www.instagram.com/theprintsrus
Prints R Us has logo https://printsrus.com/wp-content/uploads/2024/01/Print-R-Us-Logo.png
Prints R Us specializes in t shirt printing
Prints R Us specializes in custom t shirts
Prints R Us specializes in embroidery near me
Prints R Us was awarded Best Custom Printing Studio Jacksonville 2024
Prints R Us won Jacksonville Small Business Excellence Award 2023
Prints R Us was recognized for Outstanding Apparel Design Innovation 2022


Prints R Us

Prints R Us is a Jacksonville, FL–based custom apparel studio offering premium screen printing, DTG printing, and embroidery services. Whether you need one custom tee or a large bulk order for a business, event, or sports team, they bring designs to life with high-quality materials, vibrant prints, and attention to detail. From polos and hats to hoodies and promotional items, Prints R Us combines craftsmanship and fast turnaround to make your ideas wearable.

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2826 Art Museum Dr, Jacksonville, 32207, US
Business Hours:
  • Monday–Friday: 09:00–17:00
  • Saturday: Closed
  • Sunday: Closed
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People Also Ask about Prints R Us

What does Prints R Us do?

Prints R Us is a custom apparel studio in Jacksonville, Florida, specializing in premium screen printing, DTG printing, and embroidery services. They create high-quality custom t-shirts, polos, hats, hoodies, and promotional items with vibrant prints and lasting craftsmanship. Their focus on quality materials and fast turnaround makes them a trusted choice for businesses, events, and individuals seeking personalized apparel.

Where is Prints R Us located?

Prints R Us is conveniently located at 2826 Art Museum Dr, Jacksonville, FL 32207, United States. The studio serves customers throughout Jacksonville and the wider Florida area, offering both local service and nationwide delivery for custom clothing and branded merchandise.

What services does Prints R Us provide?

The company offers a wide range of custom apparel printing and design services, including screen printing, direct-to-garment (DTG) printing, embroidery, and promotional product creation. Whether customers need personalized t-shirts, branded uniforms, or embroidered polos, Prints R Us delivers professional results with attention to detail.

Which industries does Prints R Us serve?

Prints R Us works with diverse industries such as schools, small businesses, corporate offices, sports teams, and event organizers. Their services are ideal for branded apparel, team uniforms, promotional giveaways, and fashion-forward custom designs, making them a versatile partner for both personal and business needs.

Why choose Prints R Us for custom t-shirts and embroidery?

Customers choose Prints R Us for their reputation in craftsmanship, vibrant printing, and reliable turnaround times. With awards for apparel design innovation and excellence in small business, the studio has proven expertise in delivering high-quality custom apparel that meets both creative and professional standards.

Does Prints R Us use high-quality materials?

Yes, Prints R Us emphasizes using premium fabrics and durable materials to ensure long-lasting results. Their prints are designed to remain vibrant even after multiple washes, while embroidery work is completed with precision for a polished, professional look.

What awards has Prints R Us won?

Prints R Us has earned multiple recognitions, including Best Custom Printing Studio Jacksonville 2024, the Jacksonville Small Business Excellence Award 2023, and an award for Outstanding Apparel Design Innovation 2022. These accolades highlight their commitment to creativity, quality, and customer satisfaction.

How can I contact Prints R Us?

You can reach Prints R Us by phone at (904)-752-1515 or visit their website at printsrus.com. They are open Monday to Friday from 9am to 5pm, and you can also follow them on Facebook and Instagram for updates, new designs, and customer showcases.

Walk into any print shop that takes its craft seriously, and you will see 2 things in consistent tension: the push for softer, more breathable prints that people in fact delight in using, and the need to produce at scale without jeopardizing the environment or the bottom line. That tension has formed how I choose inks, pretreatments, and fabrics for custom garments jobs. Over the years, I have actually discovered that water based inks and discharge printing are not just buzzwords, they are practical tools that produce stunning outcomes and real comfort, particularly for T shirt printing that requires to withstand daily wear.

If you run a brand name, manage bulk t shirt orders, or simply desire your tailored t-shirts to seem like a preferred from the first wash, it's worth understanding how these ink systems work, where they shine, and where they need care. The ideal choice can make the difference in between a t-shirt that gets worn as soon as and one that ends up being the go-to.

What water based ink in fact is

Water based inks suspend pigments in water instead of in plasticizers and solvents. Unlike plastisol, which sits on top of the fabric and cures into a movie, water based inks take in into the fibers. That single particular discusses the majority of the benefits and compromises. Prints feel soft due to the fact that you're touching the cotton, not a layer of cured PVC. Colors tend to look more matte and incorporated. On light garments, the hand is often indistinguishable from the shirt itself. For custom t shirts created for convenience, this is the path to the "retail feel" customers ask for.

There are 2 main families: standard water based and discharge. Basic water based ink works best on white or extremely light t-shirts. It can cover mid-tones with the best base, but once you move into darker materials, you either need a much heavier print or you switch to release. Discharge printing utilizes an activator that lifts the dye from the material during treating, basically whitening the shirt's dye in the printed locations, then replaces it with your pigment. The end outcome is the softest possible print on dark cotton, often with impressive detail.

Why the eco friendly label matters, and where it has actually limits

Eco friendly inks are not a marketing slogan if you unpack the chemistry and the workflow. Water based inks usually contain less volatile natural compounds than solvent-heavy options and prevent PVC completely. Lots of are certified with stringent requirements like Oeko-Tex or fulfill retail screening regimes that prohibit specific phthalates and heavy metals. If you offer custom-made clothing into business health cares, schools, or health-conscious brands, those certificates smooth procurement and keep you ahead of compliance.

That said, "eco friendly" is a system idea. Ink is one part. You also need to take a look at store practices: filtration on your washout cubicle, recover chemistry, energy use on your clothes dryer, and even fabric sourcing. Discharge needs an activator, generally based upon zinc formaldehyde sulfoxylate or comparable compounds, which has its own handling and ventilation needs. In a well-run shop, direct exposure is managed and waste is recorded. If you're using print on demand with a partner, ask how they handle discharge effluent and whether they have air exchange and treating controls called in. Real sustainability hides in the details.

Hand feel, breathability, and the "preferred tee" factor

Most individuals do not buy a graphic tee due to the fact that they love the ink. They buy it due to the fact that the garment looks good, feels great, and keeps that character after duplicated cleaning. Water based inks, consisting of discharge, offer you that broken-in comfort from day one. On an one hundred percent ring-spun cotton blank, a water based print is breathable and versatile. You will not hear the crackle you in some cases obtain from heavy plastisol when you stretch across the chest.

I keep a shelf of comparison shirts in the studio. One from a surf brand, one from a brewery, both printed with discharge on midweight cotton. After 30 to 40 home washes, the prints softened a lot more, the colors mellowed somewhat, and the shirts kept moving. A plastisol sample with the very same art looks glossier and still pops more under harsh light, which some streetwear customers prefer, however the user feedback corresponds: water based seems like a premium garment.

Color, protection, and how expectations shape results

Color accuracy with water based inks refers control, humidity, and the fabric's own dye. On white or heather light t-shirts, basic water based ink can strike tight Pantones with a measured ink mix and a clean mesh. On darker cotton, discharge adds variables. Different color lots discharge differently, even within the same brand name and color. Black 3001 blanks from one batch might raise to a warm charcoal, while the next batch clears to a cooler grey. The pigment you include guides the last color, but you're still working with a background that is moving as the dye is removed.

That's not a defect, it's part of the medium. Numerous designers embrace the slightly classic character of discharge, where reds land earthy and blues feel deep rather than neon. If your brand demands laser-precise color recreation for corporate logo designs, either order test prints on the exact batch you prepare to use or consider a water based underbase or hybrid technique where required. For wholesale t shirts that will be dispersed nationally, put example approvals into your process so there are not a surprises at scale.

Fabric matters more than the majority of people think

A water based print is a partnership between ink and fiber. Ringspun cotton takes ink magnificently. Carded open end cotton is scratchier and drinks ink unevenly. Blends make complex things. A 50/50 poly-cotton or a triblend with rayon can deal with water based, however discharge only lifts the cotton part. That indicates your color fills the cotton while the polyester and rayon stay as-is, frequently yielding a heathered or speckled print that looks deliberate if you design for it. If your goal is flat, vivid color on a poly mix, traditional plastisol or a specialized low-cure system might be smarter.

On all over print tasks, such as a seam-to-seam tonal pattern behind a chest graphic, think about cut-and-sew with water based prints on panels before assembly. Garment printing all over on completed tees introduces joints, folds, and inconsistent pressure that appear as blank micro-gaps. If you must print on ended up garments, expect small spaces along joints, which some clients like as part of the garment's character.

The production reality: screens, mesh, humidity, and dryers

Water based inks behave in a different way on press. They dry much faster in the screen, which is useful on fabric but can lock a mesh if you stop briefly too long. Running a greater mesh for detail, say 230 to 305, keeps the deposit thin and crisp. Set up with a misting bottle or a dedicated screen rewetting service at hand, and keep the print space humidity in a stable range, roughly 45 to 55 percent, to prevent premature drying. Manual press operators will discover how rapidly a basic water based ink clears the screen compared to a heavy plastisol. Vehicle presses, with flood bars and consistent pace, reduce clogging.

Curing is where numerous novices fizzle. Water based inks require both heat and time for the water to vaporize, then for the binders to cross-link. A clothes dryer tunnel with sufficient air flow makes the distinction. You desire even heat across the belt and sufficient dwell to reach the producer's remedy temperature throughout the ink layer, not simply at the surface area. Shirts exiting the tunnel should be dry to the touch without any cool areas. For discharge, the chain reaction occurs during this cure, and you will smell the activator. Excellent ventilation is non-negotiable.

Durability and wash testing

Durability depends on correct cure and fiber engagement. A well-cured water based print on cotton can outlast the shirt. I measure toughness by standardized wash tests, 10 to 20 cycles at warm, tumble dry medium, then visual examination for fading and splitting. Water based prints reveal gradual softening and a mild fade in the very same way denim unwinds. Plastisol's failure mode is different, typically cracking if the ink layer is too thick or under-cured. For tailored shirts that require to look proficient at a family reunion and still be in rotation next summer, water based holds up when produced correctly.

Cost, throughput, and when to select which method

Costs vary regionally, however the economics fall into familiar patterns. Water based ink itself is often comparable to plastisol at the gallon level, but you invest more in store environment and drying capability. On press, water based can be slightly slower at setup since you pay closer attention to fit together, squeegee durometer, and off-contact. As soon as tuned, cars perform at similar speeds. Where it truly pays off is in viewed value. A soft print on a mid-tier blank frequently feels premium without jumping to the highest-cost t-shirt. Brands can price accordingly.

For bulk t shirt orders above a couple of hundred pieces where the art suits the medium, discharge on one hundred percent cotton is a workhorse. For print as needed that needs over night turn-around and art changes constantly, direct-to-garment or DTF might be better operationally, though both have their own environmental and feel trade-offs. When you handle wholesale t t-shirts with multiple colorways and must keep stock versatile, a versatile water based palette on light garments is efficient, because you avoid the weight and stiffness that collect with multiple underbases in plastisol.

Design choices that bring out the very best in water based and discharge

Design preparation begins with the material color and ends with treating. On light shirts, lean into detail: thin lines, halftones, hand-drawn textures. Basic water based ink prints those with a special that plastisol tends to subdue. On dark cotton, discharge shines with mid-tone richness and soft edges. Consider how the t-shirt color glances through. A charcoal heather with a discharge cream graphic appear like it grew there.

Type weight matters. Really thin knockouts inside heavy flood areas can complete with discharge, specifically on high-absorbency cotton. If you need razor unfavorable space, different the art to print negative shapes as positive strokes with a clear schedule for squeegee pressure and flashes. Ask your printer for an evidence on the actual garment instead of relying on a digital mockup. A mockup can not record fiber interplay and dye lift.

When you should say no to discharge

There are times I encourage versus discharge. Polyester-rich garments are top of the list. The activator can trigger dye migration, especially with sublimated or cationic-dyed efficiency t-shirts, causing ghosting or brownish casts. Some garment dyes, specifically reactive black blends, withstand lifting, leaving a shadowed print that looks undercured even when it isn't. If a client is delicate to small odor during treating, discharge days in the shop are visible. Well-managed air flow alleviates this, however it belongs to the process.

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If a customer needs metallics, puff, or specialty textures, plastisol or hybrid systems still own that area. Water based metallics exist, but the particles typically sink, and the effect is more satin than real metal. For high-opacity neons on dark t-shirts that should be billboard-bright, you may require a water based underbase tuned for opacity or a switch to plastisol.

Practical workflow for brands and creators

Whether you run your own presses or count on a partner, established a workflow that gets rid of guesswork. A basic method keeps surprises at bay and assists you struck due dates for launches and events.

    Decide on material initially, then ink: choose one hundred percent ringspun cotton for discharge, or light, top quality cotton for standard water based. Avoid high poly unless the heathered impact is desired. Request test prints on the specific blanks: one t-shirt per colorway is usually sufficient to lock approvals, specifically for bulk t shirt orders where consistency matters. Clarify color expectations in context: provide Pantone targets for light garments and describe appropriate varieties for dark discharge prints, with pictures of prior work you like. Align on care labels and handling: recommend cold wash and low heat dry for clients, then verify your cure times so clean sturdiness matches the tag guidance. Confirm ecological standards: ask your printer about ink certifications, ventilation, and waste capture, particularly if your brand name messaging leans into eco friendly inks.

How water based fits with print on demand

Print as needed has its own constraints: fast art modifications, little batch sizes, and the requirement for a broad color range. Direct-to-garment has become the default, however water based screen printing can fit POD if you organize catalog method. For styles that are high volume even at little day-to-day amounts, pre-burning screens and keeping a little stock of popular sizes lets you ship exact same day with water based prints that feel much better than numerous DTG outputs. It works finest when you keep art to one or two colors and choose light garments.

If your POD model depends on all over print sublimation for polyester garments, water based screen printing is not a replacement, it is a parallel offering. Utilize it where cotton convenience and breathability are the selling points. Customers who appreciate touch will notice.

Pricing, margins, and interacting value

When clients ask why a water based or discharge print costs more than a standard plastisol task, I explain what they are buying. They get the soft hand that retail clients equate with quality, improved breathability, and compliance for delicate buyers. On a per-shirt basis, the distinction for a basic three-color front hit may be modest, frequently a little uplift that can be reduced the effects of by picking a somewhat more economical blank. If the program is for wholesale t shirts entering into boutiques or e-commerce at premium rate points, the improvement in perceived value more than covers the change.

For personalized t-shirts, such as charity runs or college clubs, choices matter. Offer a base cost with plastisol on midweight cotton, then a "comfort upgrade" that consists of a ringspun blank with water based ink. You will see a clear split: some clients optimize for expense, others for feel. Satisfying both lets you serve a wider market without diluting your craft.

Care directions that clients really follow

Care labels typically read like legal disclaimers. Keep it easy and sensible so the shirt makes it through real life. Water based and discharge prints choose cooler washes and lower clothes dryer heat, but they will withstand typical laundering if effectively treated. I suggest phrasing care pointers in human terms on item pages: wash cold with similar colors, tumble dry low, avoid material softeners if you desire colors to stay crisp. The last note matters because some conditioners can transfer films on fibers, dulling the visual contrast of great lines.

I have actually tested these instructions in-house: two similar t-shirts, one washed cold and dried low, the other washed warm and dried high. After 15 cycles, the warm/high tee showed somewhat faster fading of mid-tones, yet still looked excellent. That tolerance originates from right remedy, not from babying the garment.

All over print ideas that do not combat the limitations

All over print captures attention, however printing flood coats on put together garments with water based inks can be unforgiving. Instead of battling seams, design for them. Use tone-on-tone patterns that fade naturally at seams, or use a ghosted grid that looks intentional when it breaks at hems. Additionally, run panel printing and sew. Brands that offer limited runs can validate cut-and-sew for 100 to 300 pieces if the style necessitates it. The ended up garments check out as custom-made from a distance, which is the goal.

A quick anecdote from a busy season

One spring we ran a series for a regional music celebration. The client wanted soft black tees with a sunburst print that seemed like it lived in the material. We sampled on three blacks from two mills. Batch one lifted cleanly with discharge, batch 2 stayed stubbornly dark in the mid-rays of the artwork. We logged color lot numbers, rotated the ink mix by including a touch more white pigment to compensate, and adjusted dwell time by 10 to 15 seconds to finish the reaction. The result: constant tees across 2,400 systems, each with a soft, breathable print that offered out by day two.

That task taught the crew to treat discharge like cooking, not chemistry on a blackboard. The dish matters, but so does tasting and adjusting.

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Common risks and how to prevent them

Most problems I see trace back to process, not the ink household. Under-curing is the first culprit. Water based ink that feels dry can still be under-cured if the core of the print never struck the required temperature for the ideal period. Use a donut probe or an embedded thermochromic strip to determine real ink film temperature level, not simply dryer setpoints. Screen lockup is the 2nd. Keep a consistent speed on press, flood between prints, and control store humidity.

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A third risk is neglecting fabric variability. If you switch blanks mid-run since a size runs out stock, you might see shifts in color. Construct contingency into your getting. For brands planning ahead, picking a basic blank and locking it with your provider decreases surprises.

Final assistance for selecting your path

If your concern is soft, breathable custom garments that consumers keep using, water based inks are worth the learning curve. Use basic water based upon light garments for tidy detail and matte color. Transfer to discharge on one hundred percent cotton when you desire the softest prints on dark shirts. Accept and prepare for slight color variance with discharge, particularly throughout dye lots. For bulk t t-shirt orders, build in a single round of physical tasting on the real blanks you will use, then record your settings and keep back a referral t-shirt for quality control.

If you run a print on demand brochure, https://travislgvc688.raidersfanteamshop.com/beyond-basic-tees-a-guide-to-eco-friendly-water-based-inks-and-discharge-printing-for-custom-t-shirts take a water based pill of finest sellers on light t-shirts. Market the difference: eco friendly inks, breathable feel, and retail-quality hand. Keep your specialized effects and neon stunners in plastisol or hybrid systems where they belong.

Custom t shirts are evaluated in the hands, not simply on screens. When a customer rubs their thumb across a print and feels nothing however fiber, you have actually won. That's the moment water based and discharge deliver, and why they should have a location in any severe shop or brand name's toolkit.

Business Name: Prints R Us
Address: 2826 Art Museum Dr, Jacksonville, FL 32207, United States
Phone: (904)-752-1515